What Color Furniture Sells Best?

Picking the perfect color for your furniture isn’t just about aesthetics, it’s also a strategic move that can determine how fast your items sell. That’s right, the answer to “what color furniture sells best?” can significantly sway buyer choices and might just be the key to being successful at flipping furniture for profit.

In this post, we’re going to dig into the hot-selling furniture colors, explore why certain shades appeal more to customers, and offer some helpful tips to boost your furniture’s saleability. Buckle up, because we’re about to reveal the secrets of color selection that sells furniture like hotcakes!

sample colors of furniture with text overlay

Choosing the right color for your furniture can feel like finding a needle in a haystack, especially when there are so many shades to choose from. But don’t worry, we’re here to guide you through it!

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This isn’t just about picking a color that catches your eye – it’s about understanding what colors tend to catch buyers’ eyes.

If you still have the question “Is selling furniture profitable?“, check out this inspirational story to get your answer!

Here’s a great example of flipping furniture for a $675 profit in 30 hours that you should check out.

Whether you’re painting a vintage dresser or a modern coffee table, the color you choose can truly make or break the sale. So, if you’re ready to level up your furniture flipping game, let’s dive in!

Best Selling Furniture Colors

Let’s kick things off by exploring some of the most common furniture colors and their appeal to customers.

From the minimalist charm of white to the mysterious allure of black, and from the neutral elegance of gray to the regal sophistication of navy blue – each color has its unique charm.

These colors aren’t just random picks from the rainbow; they’re the top players in the furniture game and have a proven track record of winning customer hearts. So, let’s take a closer look at each one and uncover the secret to their popularity.

We’ve also shared our top tips on how to sell used furniture and how to sell furniture fast in these posts!

White Painted Furniture

White painted furniture is a forever favorite due to its versatility. It can seamlessly blend into a wide range of decor styles, be it minimalistic, Scandinavian, or shabby chic. I know it may seem boring, but truly, you have to think about what your customer wants.

White furniture will fit in almost any space without sticking out like a sore thumb. It’s easy for customers to know that it will stay in style, and that it will go with their existing decor.

Because of this, white painted furniture has a wider customer base. Customers can easily dress it up with colorful accents, throw pillows, or decorative pieces, making their furniture truly unique and tailored to their taste.

Moving on, white painted furniture also has the power to visually expand a space, making it a perfect choice for customers with small apartments or rooms.

The reflective properties of white help in bouncing off light, creating an illusion of a larger, more open space. It’s a neat little trick that’s not only stylish but also functional!

What’s more, white is a symbol of cleanliness and simplicity. It gives off a refreshing, crisp vibe that can make any space feel serene and tranquil. This can be extremely appealing to customers looking for furniture that can help create a peaceful and calming ambiance in their homes.

So, if you’re considering what color to paint your next piece of furniture for sale, remember: white isn’t just a safe bet, it’s a color that sells!

Here are some great white painted furniture ideas for you to get inspiration from!

If you’re wondering how to price flipped furniture, read through this post to learn more.

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Best White Paints for Flipping Furniture

Sherwin Williams’ pure white emerald urethane trim enamel is a reliable choice. Most paint brands offer a pure white color, which is always a safe bet. A warm, creamy white can also be a popular pick. Both hues are proven sellers.

Chalk Style Paint - for Furniture, Home Decor, Crafts - Eco-Friendly - All-in-One - No Wax Needed (Simplicity [White], Pint (16 oz))Check PriceALL-IN-ONE Paint. Durable cabinet and furniture paint. Built in primer and top coat, no sanding needed. Cashmere (True White), 32 Fl Oz QuartCheck PriceFusion Mineral Paint 500 ml Lamp WhiteCheck Price


Black Painted Furniture

On the other hand, black furniture, with its timeless elegance, can anchor a space and add depth. It’s perfect for customers looking to inject a sense of drama into their space while being timeless and easy to pair with anything.

Black painted furniture can instantly add an air of sophistication to any room, no matter what style it is. It goes perfectly with bright colors and bold patterns, making it a great choice for those who want to give their living space the “wow” factor.

What’s more, black furniture also works as a great backdrop to showcase vibrant accents in the room. It draws the eye to bright colors and interesting shapes, creating an intriguing contrast.

And if your customer is looking for something that will stand out from the crowd, black can be their go-to color! It’s bold and attention-grabbing while still maintaining its timeless charm.

So, if you’re looking to add some drama to your furniture selling game, black is the color for you! Here are some great black painted furniture ideas for you to get inspiration from as well!

Best Black Paints for Flipping Furniture

I love to use General Finishes Enduro Poly in Black, or Heirloom Traditions Paint in the color Iron Gate for my black painted furniture.

Check out our General Finishes Milk Paint review and our Heirloom Traditions All In One Paint review for a more in depth look on these paints.

Another great option is General Finishes Milk Paint in Lamp Black or Fusion Mineral Paint in Coal Black. Check out our list of best black chalk paint for furniture post for more ideas!

Fusion Mineral Paint 500 ml Coal BlackCheck PriceALL-IN-ONE Paint. Durable cabinet and furniture paint. Built in primer and top coat, no sanding needed. Iron Gate (Black), 32 Fl Oz QuartCheck PriceChalk Style Paint - for Furniture, Home Decor, Crafts - Eco-Friendly - All-in-One - No Wax Needed (Liquorice [Black], Pint (16 oz))Check Price


Gray Painted Furniture

Gray painted furniture is another popular choice because of its versatile and contemporary appeal. It has the ability to make a room feel both modern and inviting – no wonder it’s become so popular.

dark gray painted dresser with gold hardware

It has a calming quality that’s perfect for customers who want to keep their decor minimal yet warm and welcoming. Gray furniture also pairs well with any color, so it provides plenty of options for those looking to dress up their space without having to worry about clashing hues.

Plus, gray is also extremely practical – the passive nature of this shade allows it to hide dirt and dust more easily than other colors. So, customers can rest assured that their furniture will look pristine even after months of use.

When it comes to choosing the perfect gray for your furniture, stick to lighter shades as they tend to be more inviting and appealing.

That being said, don’t hesitate to experiment with different tones – like deep and warm shades of gray. The subtle variations of gray can create a truly unique look that can really stand out!

Here are some great gray painted furniture ideas for you to get inspiration from as well!

Best Gray Paints for Painting Furniture

Sherwin Williams Iron Ore and Urbane Bronze are two of my favorite dark gray paint colors to use. They have a subtle warm undertone that gives them an inviting quality.

Fusion Mineral Paint in Ash and Sterling are also great options for gray furniture. General Finishes Milk Paint in the color Seagull Gray is a great light gray option!

Fusion Mineral Paint (500 ml AshCheck PriceALL-IN-ONE Paint. Durable cabinet and furniture paint. Built in primer and top coat, no sanding needed. Heathered Gray (Light Cool Gray), 32 Fl Oz QuartCheck PriceFusion Mineral Paint 500 ml SoapstoneCheck Price


Blue Painted Furniture

Blue painted furniture is a surefire way to add a splash of color and personality to any room. This hue has become increasingly popular due to its calming and peaceful qualities – something that many customers are looking for in their home.

Blue furniture can easily create an inviting atmosphere in the home, making it perfect for those who want to make their customers feel relaxed and welcome. The shades of blue are also incredibly versatile, so they can adapt to any style or color palette seamlessly.

For a softer look and feel, try using lighter blues such as powder or baby blues. These hues will give off a whimsical vibe that many customers find endearing. For those who want something bolder, deep navy blues can bring a touch of drama to their space.

Here are some great visual lists of blue painted furniture for you to gather inspiration from!

Best Blue Paints for Painting Furniture

My go-to colors when painting furniture in blue are Country Chic Paint Peacoat Blue, Fusion Mineral Paint in the color Midnight Blue, and then lighter colors like Fusion Mineral Paint’s Little Whale.

Chalk Style Paint - for Furniture, Home Decor, Crafts - Eco-Friendly - All-in-One - No Wax Needed (Peacoat [Navy Blue], Sample (4 oz))Check PriceFusion Mineral Paint 500 ml Midnight BlueCheck PriceFusion Mineral Paint 500 ml Little WhaleCheck Price


Teal Blue Painted Furniture

Teal blue painted furniture has been capturing the hearts of many with its vibrant and refreshing appeal. It’s a color that effortlessly marries the calming qualities of blue with the invigorating energy of green. This makes teal blue furniture a unique and exciting addition to any space.

Whether your customers are looking for a pop of color or a tranquil touch, teal blue can deliver. This versatile hue can transform any piece of furniture into an eye-catching statement piece, yet it maintains a sense of tranquility that doesn’t overpower the rest of the decor.

From soft pastel teals that evoke a beachy, serene vibe, to bold and vibrant teals that demand attention, the spectrum of teal blue is wide and varied. This gives your customers a lot of room for personalization to match their specific style and taste.

So, if you’re looking to introduce a splash of color that’s both striking and soothing, teal blue is the perfect shade to consider. Here are some inspirational teal blue painted furniture ideas to get your creative juices flowing!

Best Teal Blue Paints for Painting Furniture

Some of my favorites include Country Chic Paint in Jitterbug, House and Canvas Oceana, Fusion Mineral Paint in French Eggshell, and Heirloom Traditions Paint Mediterranean.

Chalk Style Paint - for Furniture, Home Decor, Crafts - Eco-Friendly - All-in-One - No Wax Needed (Jitterbug [Dark Teal], Pint (16 oz))Check PriceFusion Mineral Paint (500 ml, French EggshellCheck PriceALL-IN-ONE Paint. Durable cabinet and furniture paint. Built in primer and top coat, no sanding needed. Mediterranean (Blue Teal), 32 Fl Oz QuartCheck Price


Green Painted Furniture

Green painted furniture is a great way to add an organic and natural look to any room. Its natural, earthy tones promote balance in the home, while its versatility allows it to be both calming and energizing at once.

It’s no surprise that green furniture has become a popular choice for those looking for something unique yet timeless. The shades of green range from vibrant and juicy to soft and subtle, making it easy to find the perfect shade for your customers.

This color is great for those who want to keep their decor looking fresh and modern, as well as traditionalists who are seeking something a bit more classic. The warmer tones of green can add a feeling of comfort while the cooler shades lend themselves towards more refreshing vibes.

Personally, deep greens have been best sellers for me!

Check out our list of the best green painted furniture and green painted dresser post for more ideas!

Best Green Paints to Use for Painting Furniture

Some of my favorite green paints that sell very well are Country Chic Paint Fireworks, Paint Couture Paint Vintage Moss, Benjamin Moore Essex Green, Fusion Mineral Paint in Bayberry, and Melange Paint in Jacobs Well.

Country Chic Paint - Chalk Style All-in-One Paint for Furniture, Home Decor, Cabinets, Crafts, Eco-Friendly, Minimal Surface Prep, Multi-Surface Matte Paint - Fireworks [Forest Green] - (4 oz)Check PriceFusion Mineral Paint 500 ml BayberryCheck PriceALL-IN-ONE Paint. Durable cabinet and furniture paint. Built in primer and top coat, no sanding needed. Crete (Olive Green), 32 Fl Oz QuartCheck Price


The world of furniture painting is rich and diverse, offering an array of colors from calming grays and blues to vibrant teals and earthy greens.

Being able to experiment with different hues and undertones can lead to unique and personalized results that truly cater to your customers’ preferences. Whether you’re going for a tranquil, inviting atmosphere or a bold, energetic vibe, the right choice of paint can make a world of difference.

If you’re just starting and wondering how to start selling furniture online, check out this post to learn more.

We’ve also listed the best place to sell furniture online here.

Remember though, the most boring colors to you may be the colors that resonate with your customers the most! No matter what color scheme you opt for, beauty is in the creativity and personal touch you bring to each piece.

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