How to Start Selling Furniture Online

If you’re wondering how to start selling furniture online, you’re in the right place! It’s a great way to capitalize on your eye for attractive and functional pieces, especially if you enjoy flipping furniture. In this blog post, we’re going to guide you step-by-step on how to start flipping furniture for profit.

We’ll cover everything from listing your items effectively, pricing strategies, expanding your reach, communicating with potential buyers, and arranging pick-ups, all with your privacy and security in mind. So, let’s dive into the world of online furniture selling and let your entrepreneurial spirit soar!

Natalie and her furniture flip with text overlay

Whether you’re an experienced furniture flipper or a newbie just dipping your toes into the world of online selling, the online market has room for everyone. With the right approach, online platforms can be a gateway to a steady income stream, a fun side project, or even a full-fledged business.

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In this guide, we’re giving you the necessary tools and insights to navigate the world of online furniture selling.

From listing to pricing, expanding your reach, communicating with potential buyers, and facilitating a successful pick-up, we’ve got you covered. It’s time to turn your passion for furniture into profit!

Listing Your Furniture

When it comes to selling furniture online, the first step is listing your items on various platforms. You don’t have to limit yourself to just one – expand your reach by posting your furniture on several local online marketplaces such as Facebook Marketplace, Craigslist, and Offer Up.

We’ve got everything you need to know for the best place to sell furniture online here.

When crafting the description of your furniture, be concise yet detailed. Include key aspects like the color, the material it’s made from, and its dimensions. If there are multiple pieces, like a pair of nightstands, mention that as well.

Talk about the functionality – do the drawers open smoothly? Is the furniture in good condition? We’ve listed the best places to get good furniture for cheap here.

Offer a vague description of where the customer can pick up the furniture, but remember, safety first – don’t disclose your exact address just yet.

Taking clear, attractive photos is a must. Aim for natural light and a plain backdrop like a white wall for best results. Capture the furniture from various angles – eye level, straight on, from the sides, from the top.

If your furniture has internal components like drawers or cabinets, take photos of these as well. Your goal is to provide a visual overview of what the customer can expect.

photo collage of white furniture showing different angles

Remember, the more information you provide and the better your photos are, the more likely it is that your furniture will catch a potential buyer’s eye!

Pricing Your Furniture

Setting the right price for your furniture is a delicate balancing act. It’s important to factor in the original price of the furniture, its current condition, any improvements you may have made, and the going rate for similar items online.

Start by researching what similar items are selling for in your area to give you a ballpark figure. If you’ve made any improvements or restorations to the furniture, factor in the cost of your time and materials.

Our furniture painting price list can help you in your research as well. Remember, you’re not just selling an item, you’re offering a service, and your time and skills have value.

When setting an initial price, consider that many buyers enjoy the thrill of haggling.

So, it may be beneficial to price your item slightly higher than what you’re willing to accept. This way, you have some wiggle room when it comes to negotiating the price, and the buyer feels like they’re getting a good deal.

However, be sure not to price your items way too high, as this could deter potential buyers. The key is to strike a balance between getting the best return on your investment and attracting buyers with a fair and realistic price.

And remember, you can always lower the price if you don’t get the interest you expect. We go into more detail on this process in our how to price flipped furniture post as well.

If you want more help with pricing your furniture, we have a free pricing guide that we use to sell our furniture. It lists how much to buy and sell your furniture for to make a profit. It also shares our secrets for selling furniture in any market.

Grab your free pricing guide by clicking the photo below.

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Expanding Your Reach

Boosting your online presence is pretty important for selling more furniture and growing your business. After all, even the most beautiful and reasonably priced pieces won’t sell if nobody knows they exist!

Expanding your reach is about making the most of the different platforms and strategies to get your furniture in front of as many eyes as possible.

Joining buy-sell groups on social media is one excellent way to increase your visibility. Facebook, for example, has numerous local and regional groups dedicated to buying and selling a wide range of items, including furniture in your local area.

These groups can be an invaluable resource for reaching a wider audience, particularly if you’re selling unique or high-end pieces that might appeal to a specific demographic.

In addition to social media, consider listing your furniture on multiple online marketplaces. These can include eBay, or Etsy, alongside niche marketplaces like Chairish or 1stdibs that specialize in vintage and designer furniture.

The more places you list, the more potential buyers you reach. But remember, these marketplaces also come with their own set of roadblocks and fees, so make sure you understand what you’re getting yourself into before signing up to sell your furniture there.

Specifically for Etsy, we have a few different posts that can help you wrap your head around can you make money selling furniture on Etsy? and how to ship furniture on Etsy.

Last but not least, don’t forget the power of word-of-mouth. Encourage satisfied customers to recommend your business to their friends and family, and consider offering a small discount or incentive as a thank you.

Here’s our blog post about how to offer free shipping and still make money to learn more about this strategy that can boost your sales.

We’ve also shared our top tips on how to sell furniture fast here that you should know.

This personal touch not only increases your reach but also helps build a community around your business. The key is to keep your furniture in the public eye and create a buzz – the more people who know your business, the more potential customers you have.

Communication with Potential Buyers

Establishing smooth communication with potential buyers can make or break the sale. As a seller, your goal should be to respond promptly and professionally to any inquiries or doubts the buyers might have.

First things first, make sure you provide clear and precise contact information on each of your listings. You can do this by direct messaging on the platform you’re using or by sharing an email address.

And remember to keep an eye on your messages and reply in a timely manner. Trust me, a quick response can often make all the difference in sealing the deal.

When you interact with potential buyers, be friendly and approachable while still maintaining a professional tone. Answer their questions honestly and provide any additional information they might need about the furniture.

This level of transparency helps build trust and increases the chances of a successful sale.

During your conversations, be prepared to negotiate on price, but also keep your bottom line in mind. Be willing to work with the buyer to find a price that works for both of you, but don’t compromise too much on the value of your work.

Watch out for scams. If someone asks for your phone number to make sure it isn’t a scam or tells you that someone else will pick it up, run far away from that conversation.

Also, ignore anyone who wants to pay with a cashiers check or through some online bank transfer you aren’t familiar with. These are signs of a scam. When in doubt, only accept cash when they pick up.

Arranging the Pickup

Once you’ve sealed the deal, the last step is to coordinate the pickup. It’s important to plan carefully and communicate clearly for a smooth transaction. Start by suggesting a few different days and times for the pickup.

This way, you can work around the buyer’s schedule and show that you’re flexible and easy to work with. This also sometimes helps prevent customers from thinking I am so flexible that they can be late to our meetup appointment.

Whenever possible, choose a safe and public location for the pickup. If the buyer has to come to your home or storage unit, make sure it’s well-lit and easily accessible.

Please make sure you have someone with you, or someone knows where you are and what you are doing. Remember, safety is the top priority for both parties involved.

A great tip is to not give out your address until they are on their way to your area so you can make sure they are coming and don’t stand you up.

Before the pickup, make sure the furniture is clean and in the condition you described in your listing. If it’s heavy or bulky, have a plan in place to for the buyer to load it into their vehicle. If needed, you can suggest they bring along an extra person for assistance.

cleaning flip furniture before pick up

On the day of the pickup, keep in touch with the buyer to confirm the time and place. If any unexpected circumstances come up, let the buyer know as soon as possible. Open and clear communication is key to avoid any confusion or misunderstandings.

Finally, when the buyer arrives, have the item ready. Be professional, friendly, and show your appreciation for their business.

A positive pickup experience can lead to repeat customers, referrals, and positive reviews – all of which are valuable for growing your furniture selling business.

To wrap things up, selling furniture online can be a rewarding experience, but it also has its unique set of challenges.

Get more tips and tricks on how to sell used furniture here.

By using social media and online marketplaces, establishing clear communication with potential buyers, and coordinating a safe and efficient pickup, you’ll be well on your way to running a successful online furniture business.

Remember, it’s all about visibility, trust, and customer service. Happy selling!

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